The 63-Slide Trap: Why Executives Ignore Comprehensive Research
The 63-Slide Trap: Why C-Suite Executives Ignore Comprehensive Research For decades, the management consulting industry operated on an unspoken metric of value: “The Thud Factor.” The heavier the printed report sounded when it hit the client’s desk, the more justified the fee seemed. A 100-slide deck signaled thoroughness, rigor, and exhaustive analysis. But in the […]
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